Tuesday, July 19, 2011

Slate's "Lube Job"

Somehow I missed this for like three weeks:
It's hard to imagine that many people who search for "Rick Santorum" want to get Dan Savage's site. While I have little sympathy for Santorum, this is clearly a case in which Google is not working as intended. A more perfect search engine would not be so easily gulled.

At the same time, it's fair to say that SpreadingSantorum.com is something more than a Google bomb. It's a form of political protest—a campaign that has survived for eight years because lots of people believe that Santorum deserves to have his name dragged through the … not-so-palatable substance. When Roll Call asked Santorum about santorum, he characterized it as a hall of mirrors: "It's one guy. You know who it is. The Internet allows for this type of vulgarity to circulate." In this, he is dead wrong: If this were just the work of Dan Savage, Spreading Santorum would be nowhere near the top of the search results.
Thanks for the shout-out, Slate. But since santorum definitely means "the frothy mix of lube and fecal matter that is sometimes the by-product of anal sex," I think you're wrong about our awesomeness meaning that Google doesn't work properly.


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  2. Makes me think of google bombs. Recall the "miserable failure" one? Awkward and funny phenomena I believe. Searching for reviews of Writeversity you can never be sure. Even though Google promised to take care of things like this I don't actually think much can be done due to current algorithms.

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